Blog

Our blog is here to help you build your personal training business, give you the inside line on FITR developments, and support you as your business grows.

How to avoid the February Fall-Off (Client Retention tips for Personal Trainers)

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The "February Fall-Off" is a common hurdle for personal trainers. This guide outlines how to stabilise retention and re-engage clients using smart coaching principles and the built-in engagement tools within FITR.

Maven VCTs invest in remote health and fitness coaching platform, FITR.

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London, 02 December 2025: Maven Capital Partners, one of the UK’s most active investors in high growth companies, has completed an initial £1.5 million investment in the London-based HealthTech business, FITR.

How to Grow from 5 to 50 Online Clients: Smart Marketing Tips for Fitness Coaches

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Discover proven tips for fitness coaches to grow from 5 to 50 online clients. Learn how to use social media, build scalable programmes, and streamline your business with FITR.

Introducing FITR’s New Fitness Calculators: Rep Converter, Percentage Table & Pace Estimator

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Discover FITR’s new fitness calculators for coaches: rep converter, percentage table, and pace estimator—built to simplify training and boost performance.

FITR x PureGym: A Game-Changing Partnership for Fitness Coaches

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We’re excited to introduce a game-changing partnership between FITR and PureGym—built to empower fitness coaches and personal trainers across the UK. This collaboration connects you to one of the nation’s largest gym communities, giving you the tools to grow your business, reach more clients, and deliver expert coaching—both in-gym and online.

10 Things People Expect From Their Online Personal Fitness Coach

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Discover what people truly expect from their online personal fitness coach and how to meet their needs. Learn how to personalise your PT training course, boost accountability, and use a personal fitness coach app to scale your business. Read more!

FITR x Built For Athletes: 15% Off Premium Training Gear for Coaches & Clients

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FITR has teamed up with Built For Athletes to offer you and your clients 15% off premium training gear. Known for their durable, stylish, and highly functional backpacks, Built For Athletes is trusted by elite athletes worldwide.

Partner Spotlight: MBP Education Hub | Empowering Coaches to Excel

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We partnered with MBP Education Hub to share their top 3 coaching tips for January. Learn how to set clear goals, communicate effectively, and build purposeful programs to help you and your clients thrive. Unlock exclusive FITR discounts and start elevating your coaching today.

AI Prompts For Personal Trainers & Fitness Coaches

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As a personal trainer, your knowledge and skills are irreplaceable, but AI can help you save time, streamline tasks, and spark creative ideas. Whether you’re naming your business, writing program descriptions, or reaching out to clients, AI tools can be a game-changer when used effectively.

How can personal trainers use technology?

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This blog explores how personal trainers can use technology to not only grow their businesses but also provide even greater value to their clients.

Fitness hashtags for personal trainers & fitness coaches

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Social media has become one of the most important tools for reaching new clients in the fitness industry, and hashtags are powerful tools that you can start using instantly.

In-Person Coaching Powered By FITR's Latest Update

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Our latest update bridges the gap between online and on-person coaching sessions. Find out how we've created a seamless experience for coaches and their clients.

Setting up your coaching business for long-term success

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Follow these 8 steps to set yourself up for success as an online fitness coach.

How coaches can prepare for Black Friday: Building a compelling offer for long-term success

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Read on for a simple four-step guide to creating Black Friday offers that maximise value, enhance client loyalty and set you off to end the year with success.

How to use AI as a personal trainer

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Artificial intelligence (AI) has transformed various industries, and fitness coaching is no exception. Coaches today are seeking ways to streamline their workflows so they can dedicate more time to what truly matters—whether that's travelling, spending quality moments with family, or finding the time to focus on their own fitness goals.

Ten reasons to consider coaching online by Fitpro

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Fitpro explore 10 reasons to consider online coaching, with FITR featuring as the solution to help them get there.

How can gyms increase their revenue using personal training software?

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We’ve taken a look into how gyms that utilise personal training software can increase their revenue potential. Learn more.

Ten reasons you should consider coaching online

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Whether you want to coach people in person, online, or a combination of both - here are ten reasons you should consider adding an element of online coaching to your business.

Maximise client performance with FITR's Personal Records feature

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FITR's cutting-edge personal training software offers a vast library of over 2,500 Personal Records, empowering trainers to tailor workouts effortlessly to each client's unique goals and abilities.

THFI’s new online coaching course partners with FITR

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THFI have highlighted how their partnership with FITR has enabled them to deliver their online course for personal trainers.

Coach Spotlight: Harvey Lawton

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Learn how Harvey Lawton, founder and CEO of The Movement Blueprint, is using FITR to deliver his remote training.

Introducing the Personal Trainer Fitness League (PTFL)

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We are thrilled to introduce an exclusive opportunity for personal trainers and their clients across the UK — to join the Personal Trainer Fitness League (PTFL).

Simplify Your Payments with FITR: Featuring New Google and Apple Pay Integration

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FITR’s latest feature integrates Google and Apple Pay to the checkout flow, making payments faster and more convenient. Coaches still benefit from detailed financial insights, support for international payments and provide instant access to training programs.

Coach Spotlight: Chris Rigby

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Learn how Chris Rigby, founder of Rig Training, is using FITR to deliver his remote training.

Why a client app is a must-have for PT’s

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Mobile apps are revolutionising the way personal trainers and their clients interact and train with each other. They provide many helpful tools, features, and benefits at a low cost, and it’s easier now more than ever to integrate apps into the way you coach.

Empowering the next generation of personal trainers: FITR launches game-changing educational initiative

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Today, FITR has announced the launch of FITR For Education which will allow universities, fitness education providers and their students to use its technology to support fitness education and career development.

THFI and FITR break new ground in fitness education with industry-first collaboration

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The Health and Fitness Institute (THFI) and FITR have embarked on an unprecedented collaboration, marking a significant milestone in fitness education and career development.

How The University of Surrey uses FITR

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The University of Surrey uses FITR to provide programs for Post Op Cancer patients. Their students also have free access to our software during their studies so that the University can assess how they’re coaching their clients. We sat down with Yani Fish from the University of Surrey to learn more about how they’re taking advantage of our software.

Moving from paper to paperless personal training: Our seven steps to success

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In the ever-evolving world of fitness, personal trainers are increasingly turning to online coaching to expand their reach and improve efficiency. In this step-by-step blog, we'll explore the key considerations for personal trainers looking to make the move, with a focus on utilising the FITR platform.

Coach Spotlight: Shawna Norton

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Shawna, of Competitive Female Training, talks us through how she’s using FITR to deliver her nutrition guidelines and Olympic lifting training. Learn how she’s using the Zapier integration to streamline a lot of her businesses processes, and how she’s managed to grow her business since using FITR.

How to expand your client base with online personal training

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In 2024 we’re hearing a lot about Hybrid Training - but have you thought about Hybrid Coaching? The rise of intelligent personal training software allows personal trainers to extend their geographical footprint and optimise their time in order to expand their businesses beyond the realms of their local gym.

Coach Spotlight: Roxana Woolley

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Learn how Roxana, founder at @yolofoodboxuk uses FITR to deliver nutrition advice and simple diet plans alongside personalised workouts for her clients. She highlights the features that she finds most beneficial for her, and her clients.

How to handle client payments as a PT

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We’ve looked into handling client payments as a personal trainer. Managing payments and restricting access manually can become problematic and time-consuming. But with FITR, automating these processes allows you to receive payments, get financial analytics and concentrate on your clients.

FITR software updates - January 2024

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Learn all about the latest feature updates from FITR. From rescheduling programs and more efficient upload processes to sleek new design updates. FITR is committed to providing the best personal training software for our coaches.

What is personal training software?

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Personal training software allows PTs to create programming for their clients that can be followed from anywhere by anyone. Find out what our solution offers personal trainers and fitness coaches.

What are the benefits of personal training software?

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The livelihood of personal trainers faced unprecedented challenges in 2021 as the world grappled with lockdowns. While the era of shaky Zoom connections may be behind us, the adoption of personal training software continues to be a game-changer for personal trainers in 2024.

Mastering the January Rush: A Personal Trainer's Guide to Success with FITR

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In this blog, we'll explore key features, promotions, automation, and motivation strategies, with a special emphasis on utilising FITR to streamline processes and maximise success for this industry peak and beyond.

The evolution of client management software for personal trainers

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We explore the evolution of client management solutions with personal trainer software and how it’s proved to be an invaluable game changer for Personal Trainers.

Is software the future of personal training?

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Learn about the rise of online personal training and how you can make sure you’re a part of that as a personal trainer.

A guide to using personal training software

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Find out our tips on how to use personal training software to grow and scale your business while automating time-heavy tasks.

How to scale your online pt business

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Find out our tips on how to scale your business using different program types and building a diverse paying client base.

Coach Spotlight: Conor Lynch

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Learn how Conor Lynch, head coach and owner of CrossFit OMNI uses FITR to deliver programming to his in-person coaching clients. Utilising Personal Records and other features to personalise his training for each client.

Cape Town to Cairo

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One of the board members of FITR, Keith Boyd is on a mission to travel from Cape Town to Cairo to encourage young South Africans to get involved in democracy and advocate change.

ZAPIER + FITR

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Learn more about our latest feature update – Zapier integration. We talk about the benefits it brings to you, our coaches, and how you can automate your workflows even further to save you time and concentrate on the important things, your clients.

Building Strong Client Relationships

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Jordan shares his secret for success as an online fitness coach and how he delivers his programming seamlessly via FITR.

Strongman Turns To FITR

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Follow Shane’s journey as he details how simple it was switching to FITR, and the value it’s added to his online personal training business.

From Zero To Hero

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The incredible story of how Ben & Lee scaled their online fitness coaching business.

Coach Spotlight: Luke Bartlett

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Find out how Luke, an online and in-person physiotherapist, performance coach, and owner of Kratos Physio uses FITR to help people become pain free and perform better.

Coach Spotlight: Olly Rosenstock

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Find out how Olly, Senior Physio for the British Navy and founder of online physio clinic PHYS utilises FITR to deliver online physiotherapy.

Coach Spotlight: Ben Cunnington

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Find out how Ben Cunnington use FITR to offer bespoke online coaching for trail & ultra runners.

Coach Spotlight: Ben Glasscock

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Find out how Ben Glascock uses FITR to offer hybrid mix of online & in-person strongman training.

Coach Spotlight: Matt James

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Find out how Matt, Founder and Head Coach at Jacked Gymnastics Ltd. utilises FITR to teach gymnastics to CrossFit and functional fitness athletes.

What coaches are saying about FITR Customisation

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Have you been thinking about adding your branding to FITR? We’ve asked the coaches already using Customisation to share their thoughts to make the decision making process easier.

Coach Spotlight: Laurence Taylor

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Find out how Laurence, head coach and founder of Train With Laurence uses FITR to power his coaching business.

Coach Spotlight: Shaun Gopalan

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Found out how Shaun Gopalan uses FITR to deliver a mix of in-person and remote personal training to his clients.

Coach Spotlight: Harry Shepherd

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Find out how former Marines Commando Harry uses FITR as a remote coach to prepare people for the military.

Coach Spotlight: David Magida

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We caught up with David Magida, the 2023 Hyrox North American Champion and founder of Elevate Interval Fitness, to find out how he uses FITR to power his hybrid training business.

Coach Spotlight: Andy Murphy

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In 2019 gym owner and head coach, Andy opened his own Functional Fitness Facility, Urban Gym. Along with a friendly and knowledgeable team of coaches, Urban Gym helps others become stronger, healthier and happier by training smart and having a holistic approach to health and well-being. Find out how Andy uses FITR to enhance his in-person gym programming.

Coach Spotlight: Poppy Marsh

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Learn how Poppy Marsh, head coach and founder of Poppy Fit Coaching uses FITR to power her strength and conditioning, Olympic weightlifting and functional bodybuilding training programs

The Barbell Spin shares FITR data insights

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Peter of CP&W shares programming data insights about how our Coaches use the FITR platform.

Coach Spotlight: Sam Perry

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Sam Perry is the founder of SPC Coaching, and he's been coaching for six years. We caught up with him to learn more about his experience with FITR.

Coach Spotlight: Alex Conroy

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Find out how Alex Conroy, founder of PZL Programming uses FITR for his business. PZL offers programming suitable for the experienced competitive athlete, the affiliate athlete, as well at the athlete looking to start their fitness journey. They pride themselves on their coaching support team, with broad experience in the sports and exercise world, that guarantees athletes/affiliate owners the support they deserve when they work with PZL.

Programming tips for your online coaching business

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If you’re new to online coaching it can be hard to know where to start, so we have taken a look into our platform data to give you some insights into how coaches use FITR.

Coach Spotlight: André Houdet

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André Houdet is the director of training at No Shortcuts. They offer quality programming that’s thought-out, thought-through, tested, and explained to the highest standard by coaches who are obsessed with the success of their athletes. Find out how André is using FITR to deliver his programming.

Coach Spotlight: Reiss Beckford

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We caught up with Reiss Beckford, Founder and Head Coach of Reiss Beckford Training (RBT) to learn how he uses FITR to power his coaching business.

FITR can power you, whatever discipline you subscribe to

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Shane Jerman talks about how FITR has given his strongman coaching a level up. After using his old platform for six years, he couldn’t be happier about transitioning to us.

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