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Coach Spotlight

Coach spotlight: Sam Perry

Sam Perry is the founder of APX Fitness, and he's been coaching for six years. We caught up with him to learn more about his experience with Fitr.
Written by George Barker
Social Media Manager
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What style of fitness/sport do you coach?

1-2-1 Training and Functional Fitness.

How do you deliver your programming?

I offer 100% online coaching for my clients, so I'm never restricted by location and can reach a larger audience.

What program types do you use to deliver your training?

I use both 1-2-1 and Group Rolling Calendar program types. 1-2-1 is excellent for my higher value training where a more bespoke approach is needed. I only need to promote a single program at one price point, which keeps everyone under one roof, but as clients subscribe, I can tailor their training schedules to suit them.

Group Rolling Calendar programs are perfect for creating a community. New clients join existing ones on the same training day and can get started immediately. I use Personal Records to personalise the training to each individual's ability. Group Rolling Calendar allows me to reach a much wider audience whilst only having to manage a single training schedule. 

Which features are helping you the most and why?

Integrated Payments make it so smooth for clients to sign up, but it also helps me as a coach see MMR and taxes and generally helps automate the admin side of running my business. Tracking client performance is also a great feature; demonstrating progression helps retain clients as they can see their improvements from my training over time.

Are you using Personal Records in your training?

Yes, I always use weightlifting Personal Records, heart rate, and conditioning markers too.

Are you using our Customisation feature?

Yes, I love knowing I'm offering a premium service with a superior product without developing my own app and paying thousands for it. It's all done for you; all you need to do is add your branding!

Since using Fitr how has it changed your coaching business?

When I started, I didn't have any clients. Adopting online coaching via Fitr was an early move in my career, and I have no regrets. I now have over 100 clients onboard, and Fitr saves me so much time, making the online coaching process so much more efficient.

My online coaching business has grown from 0 to 100+ clients since using Fitr. It’s the best!
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