Max your impact

Custom App

A Fitr Custom App gives you a fully branded coaching app, designed and developed just for you. Show up like you mean business, on your own turf. 

custom branding
App store listing
no coding required

Get your business Fitr with a Custom App

Less admin. More coaching.

We build, manage and update your app for you, so you can focus on coaching. It's a premium, branded app at a fraction of traditional development costs.

A seamless client journey

No more sending clients to someone else's platform. Onboarding is simple and intuitive. Every interaction reinforces your brand, so clients feel like they're working directly with you.

Lead with your brand

A consistent brand builds recognition and trust. With your name, logo, and colours across every screen, your business feels more established and more memorable, before you've even delivered the first coaching session.

Features

Own your app store listing 

Clients find your app on the App Store and Google Play, under your business name.

Train in your colours

Choose your colour palette and how you want the app to look in light and dark mode.

Your logo, front and centre. 

Replace all Fitr logos with your own: The App Store listing, the app icon, the login screen.

Keep it iconic 

Choose how you want icons to appear and adjust the bottom navigation ordering.

Personalise every training day

Use a custom wallpaper that sits behind every workout your clients do.

Set the right first impression

Customise the login screen with your own logo, colours, and welcome message.

Make a splash with a statement graphic

Upload a custom splash screen. The first thing clients see when they open your app.

Program it your way

Set the card height. Big and bold, or tight and simple, your call.

A URL that’s all yours

Set your own web address for your Storefront and Program Pages.

Share your brand

Share your coaching links anywhere, and the preview card will show your logo.

How it works

1
Have a Fitr account

It doesn’t matter which plan, but you need to be on Fitr to be eligible for your own Custom App.

2
Book a discovery call 

Using the form on this page, book a Custom App discovery call with us. We will discuss your business priorities and the development process.  

3
Kick off & build (approximately 4 weeks)

Your Fitr Coach Growth Manager will collect your brand assets and guide you through getting yourself registered with developer accounts on both Apple and Google App stores. Then leave the build with us. 

4
Review & approve

You’ll get a test environment to review and preview your app before it’s published.

5
Ready to coach

Once you're happy, your app goes live on the app stores. We handle every update from there. You focus on coaching, on your own turf.

Testimonials

Personal Trainer
2 years with fitr
“The Fitr team made the whole custom app process genuinely enjoyable and I feel like I have a support system with me every step of the way as we continue to grow.”
Baylee Rayl Christophel,
Called to B
Personal Trainer
6 years with fitr
“Switching to Fitr has been a great move for Grown Strong. The platform provides a great user experience and makes delivering our programming much better than before. On top of that, it’s simple, intuitive, and easy to use.”
Harriet Roberts,
Mahi movement
Personal Trainer
1 year with fitr
The ability to add our own branding and colours means our community get a fully professional, on-brand experience. That consistency was important to our business, especially when you're trying to build a trusted brand in a crowded online fitness space.”
Brandon Swan,
Dad Hours
Personal Trainer
2 years with fitr
"It was a super smooth process – the switch was seamless for existing customers and for new app users it enhanced the experience."
John Singleton,
The PROGRM
Personal Trainer
1 year with Fitr
“Switching to Fitr has been a great move for Grown Strong. The platform provides a great user experience and makes delivering our programming much better than before. On top of that, it’s simple, intuitive, and easy to use.”
Rasmus Andersen,
Grown Strong

Get started with your Custom App

Fill out the form and we'll email you a link to book a discovery call.

How many clients do you coach?

Thanks! Check your inbox for a link to book your Custom App discovery call.
Oops! Something went wrong while submitting the form. Please refresh and try again.

Pricing

A Custom App is an add-on to any Fitr plan.

🇺🇸
USD
Monthly
$199.99
/month
Annual
$119.92
/month (paid yearly)
Save 40%

Frequently asked questions

Your own coaching app. Built with Fitr technology, branded as you: your name, your logo, your listing.

A Custom App is your own standalone app on the App Store and Google Play. Brand Kit adds your branding inside the Fitr app.

No. Same login, new app.

Yes, you still build and manage clients in Fitr. We handle all the tech and app updates.

Not at all. We’ll handle publishing, maintenance, and future updates so you can focus on coaching.

Yes, anytime. Colours, images, branding, straight from your Fitr account.

A few weeks, once your developer accounts are set up.

None. Everything Fitr builds, your app gets too.

Get Fitr today

This is where your business works out. Start your 14-day trial now.

No credit card needed.